MindSphere is the open, cloud-based IoT operating system from Siemens that lets you connect your machines and physical infrastructure to the digital world. To show this connection, we built a working model world and captured it's live data. The world, live data and relevant code were displayed in real-time on the campaigns website, so developers could truly get a test drive of the platform.

I designed the world and our production partner at Standard Transmission created the physical model for the project. 

MindSphere is the open, cloud-based IoT operating system from Siemens that lets you connect your machines and physical infrastructure to the digital world. To show this connection, we built a working model world and captured it's live data. The world, live data and relevant code were displayed in real-time on the campaigns website, so developers could truly get a test drive of the platform.

I designed the world and our production partner at Standard Transmission created the physical model for the project. 

MindSphere is the open, cloud-based IoT operating system from Siemens that lets you connect your machines and physical infrastructure to the digital world. To show this connection, we built a working model world and captured it's live data. The world, live data and relevant code were displayed in real-time on the campaigns website, so developers could truly get a test drive of the platform.

I designed the world and our production partner at Standard Transmission created the physical model for the project. 

MindSphere is the open, cloud-based IoT operating system from Siemens that lets you connect your machines and physical infrastructure to the digital world. To show this connection, we built a working model world and captured it's live data. The world, live data and relevant code were displayed in real-time on the campaigns website, so developers could truly get a test drive of the platform.

I designed the world and our production partner at Standard Transmission created the physical model for the project. 

 

Magic Mountain

Magic mountain was coming back under new ownership and we needed to generate excitement for the mountain, without losing its classic Vermont feel and non-corporate vibes. How? We showcased the mountains classic throwback vibes through laid back videos, authentic photography and a clean, easy to navigate, no frills website. Every piece of content we created reflected Magic's soulful ski experience.

I directed and shot a series of videos & photographs that the mountain used for it's 2018 online marketing campaign. In addition I designed their website and a couple print ads that ran along side the online video & photography. Check out a few of the videos along with the photography, site design and print ads below.

Director of Photography  John Hatheway

Designer John Hatheway